Elon Musk claims that Twitter will begin charging $20 per month for verification
Musk, who assumed control of the social media platform’s CEO position on Friday, tweeted on Sunday that “the entire verification procedure is being overhauled right now.” One of the updates is supposedly the significant price increase.
The business intends to increase Twitter Blue, a premium subscription that is now available for $4.99 per month, to $19.99 per month. The outlet stated the price is susceptible to change, citing internal correspondence and sources with knowledge of the situation.
To keep up with the price increase, Twitter will increase its membership offerings, including verification.
The billionaire intends to charge verified users money in exchange for maintaining their status. According to The Verge, verified users who don’t sign up for the new Twitter Blue within 90 days of its launch will lose their checkmarks.
The current version of Twitter Blue has introduced roughly a year ago and gives subscribers access to some publishers’ articles without advertisements as well as more personalization options.
In the months leading up to his $44 billion takeover of the firm on Thursday, Musk has been open about his ambition to increase membership numbers to account for half of Twitter’s revenue as well as his willingness to alter the platform’s authentication procedure.
According to the site, workers on the Twitter Blue enhancements were notified on Sunday that they must fulfill a deadline of November 7 or risk being fired.
Since acquiring Twitter, Musk has moved quickly to reduce the workforce. He began by firing the company’s top executives, including Parag Agrawal, the chief executive, Ned Sega, the chief legal and policy officer Vijaya Gadde, and Sean Edgett, the general counsel.